The soundtrack premiere of Atrangi Re was held in style today at the magnificent J.W. Marriot Hotel in Juhu, Mumbai, with A.R. Rahman performing a one-of-a-kind concert in front of the stars of the film, Akshay Kumar and Sara Ali Khan, as well as director Aanand L. Rai. The master A.R. Rahman not only mesmerised his colleagues, but also the limited press contingent in attendance, hence Dhanush's absence was barely felt. With the media in attendance, there was going to be some discussion about the film, which is when Aanand L. Rai made a major revelation about Salman Khan's role in Atrangi Re.
When asked by compere Mandira Bedi how he came up with the title and if it had anything to do with the type of music he was playing, he replied that it had nothing to do with the type of music he was playing "Actually, we (him and Himanshu Sharma, writer, and co-producer) had the title in our heads for over two years," Aanand L. Rai said of the "atrangi cinema" for which he is well-known. However, when we attempted to register it, we discovered that it was already owned by Salman Bhai (Salman Khan). Bhai gladly gave us the title Atrangi Re when he learned that we required it for our film. As a result, we must all express our gratitude to him for the honor. We had complete creative control over the title of the film. It was a very nice gesture on his part."
Well, it's simply another selfless act on Salman Khan's part that people will remember for years to come, right? Aanand L Rai and Himanshu Sharma's Colour Yellow Productions are producing Atrangi Re in collaboration with Bhushan Kumar and Krishan Kumar's T-Series. On the 24th of December, it will be available worldwide on Disney+ Hotstar.